Sprinting to Sales Success

Transcript

Speaker 00:00:17

Thanks to the She Needs Profit podcast,

I'm your host, Sam Varner.

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You know, in my 15 years of business

experience, I've noticed there are three

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things required to create a thriving

business.

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Sales, visibility, and profit.

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And yet most business owners find

themselves overworked, overwhelmed, and

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underpaid.

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If you own a private practice or are a

service -based business owner, this

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podcast is for you.

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On this show, I give you the tools,

strategy, and coaching,

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to run a profitable business and share

stories and insight from people who are

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right there with you.

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Let's dive into today's episode.

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Hello and welcome to another episode of

the She Needs Profit podcast.

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We are going to explore actionable

strategies today to turbocharge your sales

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game.

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And the reason we're having this

conversation is because each and every

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time I speak to a group of people all

about business and growth and...

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All of those things, sales comes up.

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And inevitably, somebody in that group

says, but I don't want to sell, or I don't

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like sales, or sales feels slimy.

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And that can be the case.

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But as a business owner, you have no

choice.

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You are the salesperson for your business.

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You should be the most exceptional

salesperson for your business.

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So today, I'm gonna give you a couple of

ideas of how you can make it just a little

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more fun, a little less difficult, and,

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you can get those sales numbers over.

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So today we're going to talk about the

world of sales sprints and why adopting a

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sprinter mindset can really supercharge

your business success.

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So I want you to picture this, okay?

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You're on the starting line, your heart is

pounding, adrenaline is coursing through

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your veins.

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You figured out how to get your feet into

those blocks so that you're ready to go.

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That's the energy of a sales sprint.

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We are doing a focused.

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burst of effort aiming at propelling you

forward in your sales goals with maximum

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speed and efficiency.

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And the best part of a sales sprint is

that you can't do it all the time.

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So you can really, really focus for a

concentrated period and then ease up.

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Focus for a concentrated period and then

ease up.

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And that is awesome.

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So here's why I think you need to approach

your sales like a sprinter.

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We're gonna give you...

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three takeaways that you can right now,

this week, this month, implement into your

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business and give it a go.

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I want to hear what kind of outcomes you

can get when you're leaning in and

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sprinting from the blocks and really

pushing yourself in a short timeframe.

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First and foremost, you need to set clear

and specific goals.

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So just like a sprinter, I need you to aim

for the finish line.

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You need to know what you're trying to

achieve in the course of this sprint.

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You need to increase revenue or maybe

acquire new clients or close a certain

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number of deals.

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Having those tangible objectives guide

your actions and keep you focused on what

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really matters.

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When you're in a sales sprint, you are not

doing all the things.

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You are purely focused on achieving those

goals and every action that you take

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should be driving you into those results.

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The second is the second takeaway.

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Right, so first we're gonna set clear and

specific goals so that we know exactly

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what we're achieving and we can measure

it.

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Secondly, we're gonna harness the power of

intensity and focus.

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And I want you to lean into this, okay?

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In a sales sprint, it's all about the

intensity and the focus.

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You are concentrating your efforts on high

impact activities like prospecting,

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regeneration and closing deals.

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You are completely and utterly eliminating

distractions to the best of your ability.

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You're going to prioritize the tasks that

are going to help with your high impact

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activities, and you're going to give each

sales activity your full attention.

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If you manage to channel your energy into

these focus bursts of effort, you will

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maximize productivity and accelerate your

path to success.

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So just like the sprinter on the track,

you are 100 % focused on the task ahead of

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you.

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for the short term.

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You are going all out, leaving it all out

there, right?

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Full ass, all the way.

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You are going to make these sales goals

happen and you're gonna do so in a short

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timeframe, which means you can keep up the

intensity because you know it's only for a

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short window.

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So first, we're setting clear and specific

goals.

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Second, we're harnessing that intensity

and focus.

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And the third takeaway is embracing

accountability and evaluation.

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And I know this is something you've heard

from me before, that evaluating your

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success or your failure is critical to

moving your business forward at all times.

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So just as sprinters track their

performance and then adjust their strategy

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based on feedback, you need to hold

yourself accountable for your sales

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results.

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You need to regularly evaluate your

progress against the predefined metrics.

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So your revenue targets, your conversion

rates, and your client acquisition costs.

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identifying what's working well in areas

for improvement, and then you're adjusting

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accordingly.

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So you're adopting a data -driven mindset,

which ensures you're gonna stay on track

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towards the goals, and you're gonna be

optimizing your performance.

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So just like the sprinter who is making

sure that the shoes, the food, the way

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they pin their hair back, the way they

drive their knees forward or lift their

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ankles up, or whatever the pieces of the

sprint are, you're just like that.

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you are becoming the sales machine that is

pushing forward and excelling and getting

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better and better over and over again as

you do these short bursts of sales.

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So there you have it.

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If you are ready to take your sales to the

next level or you need a boost, right?

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All of us can go through periods in our

business where it feels like the revenue

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is slow or things aren't happening.

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Instead of dwelling on the what's not

happening,

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I want you to instead implement a sales

sprint.

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Give yourself two week timeframe and

challenge yourself to see how many of your

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goals you can hit in that timeframe.

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This is possible.

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I want you to believe that you can blow

your own mind in the course of a two week

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sprint.

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And I wanna hear about it.

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So if you decide that you're gonna

implement this sales sprint strategy,

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in your business to increase where you

are, then I want to hear about it.

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Please feel free to reach out to me either

on Instagram at Sam the Profit Coach or

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always email me directly.

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I am thrilled to hear what's working for

you, what's not working, and if there's

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any way I can offer any advice, I'm happy

to do so too.

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So send me an email at sam at

crushprofitcoaching .com or pop into my

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DMs on Instagram at Sam the Profit Coach.

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Until next week, I want you to sprint

forward into success, make some new sales,

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and just prove to yourself how fast you

can go.

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And that's this week's episode of the She

Needs Profit podcast.

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If you like what you heard today, connect

with us on Instagram at Sam, the Profit

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Coach, or leave us a review in your

podcast player.

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Don't forget to sign up for our newsletter

packed with more profit tips.

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The link is in the show notes.

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See you next week.

Sprinting to Sales Success

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